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What is the Detroit Experience Factory?

Experiences. You share them. You collect them. You relive them. But are you ready for an experience that defies your expectations?

Operating for 10 years, the Detroit Experience Factory (DXF) has become a leading resource for both visitors and existing Detroiters to discover and experience the city. DXF uses interactive experiences and innovative resources to help newcomers and locals get more connected to the people, places and projects in Detroit. It operates Detroit’s Downtown Welcome Center and has taken over 70,000 people on experiential tours of Detroit since the beginning of the program in 2006.

DXF works with a variety of clients including corporations, non-profits and individuals to provide customized and public tour options throughout the city. These interactive experiences include introductory overviews, deep dive neighborhood explorations, strolling suppers, scavenger hunts, and more.

Learn more about the Detroit Experience Factory